Did you know soft toys may just be the solution for our emotional comfort during this pandemic?

Did you know soft toys may just be the solution for our emotional comfort during this pandemic?

Did you know soft toys may just be the solution for our emotional comfort during this pandemic?

Before we jump into this blog, we hope you and your loved ones are safe and healthy during this pandemic. Keep your head up high and show some love to your closed ones - we will get through this together! If you are feeling down and would like someone to talk to please do not hesitate to get in touch with us via email at info@kawaiies.com or a DM on our social channels.

Now more than ever, COVID-19 has inspired the launch of many new soft toys, Kawaiies being one of them. Research has proven that there are real health benefits for those who invest in a soft toy, providing them with extra emotional support. Having a soft toy to sleep with or grow up with is more normal than you can ever think of.  

"44% of adults have held on to their childhood teddies, and 34% of adults still sleep with a soft toy every night." (METRO, 2019)

Many reveal they still sleep with teddies. Cuddling your soft toy can have an instant effect for people with low self-esteem, helping them overcome their loneliness or any anxiety they may have. Consider your Kawaiies plushie your emotional comfort. They will always be your loyal companion and be by your side through your highs and lows.

There is so much pressure on us today with having to cope with COVID-19. The separation from friends and family members puts every single one of us in some kind of distress. Your plushie friends will help take your mind off your worries so you can relax. 

Some enjoy the absurdity of talking with their squishy buddy on a daily basis like, “What am I going to do today?”, some may want to binge a TV show with their plushie and some may even use their plushie as a laptop stand. Plushies are a universal symbol for comfort and love that will keep you feeling warm and innocent inside. 

"Doctors and therapists have also been using plushies for years as an alternative to help patients deal with loss, grief or any kind of everyday stress." (Rolling Stone, 2020)

Having a stuffed toy by your side can help you feel safe and stop you from feeling alone during this unpredictable time. Many of us have had to experience being away from our partner and family members during this unprecedented crisis but you can always rely on our plushies to keep you company.


No matter how rough this patch may be, we want to help you get through this with the help of our plushies. Whether you are working from home, self-isolating or need something to cuddle, our plushies will have your back.

We want to offer a coupon to our lovely fans so if you’re planning to buy a plushie for yourself or your loved ones please use code COMPANION15 for 15% OFF.


1. Metro, 2019: https://metro.co.uk/2019/05/20/1-3-british-adults-still-sleeps-soft-toy-9607056/

2. Rolling Stone, 2020: https://www.rollingstone.com/product-recommendations/lifestyle/best-weighted-teddy-bears-984106/